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Aigora 2026 AI Course:
AI for Sensory and Consumer Science

A 10-week live course for sensory and consumer scientists, taught by Dr. John Ennis and Dr. Vanessa Rios de Souza. The next cohort starts September 22, 2026, live and recorded. The full course is $2,297 at the Tier 2 rate, and two colleagues can split one enrollment.

  • Portrait of Dr. John Ennis
    Dr. John Ennis
    CEO, Aigora
  • Portrait of Dr. Vanessa Rios de Souza
    Dr. Vanessa Rios de Souza
    Director of Client Solutions, Aigora

What comes back to the team

Weeks 1-5

The mindset shift for working with modern AI: what a model can and can't do, how to brief it, and how to check what comes back. Then the presentation skills: images, visuals, and short video made with AI that your business and marketing colleagues will love.

Weeks 6-10

AI for analysis first: plan a study and its analysis in conversation with the model, then run it in R with the model as a pair programmer, from experimental design to PCA biplot to executive summary. Then use AI to turn that analysis into a beautiful Shiny app your stakeholders can open.

Students in the first cohort reported cutting a standard descriptive analysis report (ANOVA, PCA biplot, product summaries, executive narrative) from four days to under four hours. That is what students reported, not a guarantee.

Time commitment

One 90-minute live session a week, Tuesdays, 9:30-11:00 AM ET, plus weekly office hours. Plan on 3-5 hours a week. Office hours are where you apply it to your own work, so the hours go straight back into the job. Lectures are recorded and posted on the course resources page, along with the topics covered and lessons learned in office hours. A travel week loses nothing.

Cost

OptionCoversTier 2 price
Full courseWeeks 1-10, live, one personStandard price $2,697Tier 2 price $2,297
Full course, split seatTwo people, five weeks each, $1,148.50 apieceTier 2 price $2,297
Part 1 onlyWeeks 1-5, no codingStandard price $1,697Tier 2 price $1,397
Part 2 onlyWeeks 6-10, AI-assisted data scienceStandard price $1,697Tier 2 price $1,397

Tier 2 pricing ends September 14, 2026.

Every enrollment includes weekly office hours with Dr. Ennis, a year of the AI Toolkit (a $1,000 value), the private LinkedIn group of 80+ past participants, and a certificate with a LinkedIn badge for the weeks attended. The Toolkit seat goes to one named person, even on a split seat.

Pay by card, or choose "Request an invoice" next to any checkout button to pay by wire, ACH, or check. Bringing a team? Contact us to discuss group rates.

What managers usually ask

Does our data leave the company?
No. Every exercise uses mock datasets.
Is Aigora SOC 2 compliant?
Aigora is SOC 2 compliant: we follow SOC 2 practices, and our infrastructure providers are SOC 2 certified. Our own independent Type II examination is in progress. The report has not yet been issued.
Who owns what we build?
You do. Students keep every script, prompt, and app they make.
What do we have to buy?
Nothing. A browser and mainstream AI tools (Gemini, Claude, Copilot) are enough. Part 2 uses free R tooling.
How does the course handle AI risk?
It teaches hallucination checks and a permission framework for what data can go into which tool.

From people who took it

I would 100% recommend this course to both colleagues and clients. It successfully demystified AI and encouraged immediate application, which is essential for real learning.

Carolyn Corbett, Vice President, CSS/datatelligence

I totally changed my mindset and started to work with AI in a completely different way

Kasia Jesionkowska, Kerry

I've already implemented some of them with really encouraging results. I gained a lot of value just watching the prompting happen in real time.

David Harris, Sanitarium Health Food Company

I found the course very valuable. It's clear that John and his team are truly leading the way when it comes to AI. I've highlighted this to my own team as well.

Ryan Jordan, Sensory Scientist II, Digital, BAT

One graduate’s first build. After the course, Razi Imam, Founder & CEO of 113 Industries, built his first AI agent: a complex workflow that runs in under a minute, for a task that used to take hours.

Next step

Approve the seat and enroll at aigora.ai/ai-course, or ask for an invoice from the same page. Questions go to john.m.ennis@aigora.com.

Enroll or request an invoice

Get AI help writing your approval letter

Need your manager to sign off on the course? This prompt interviews you about your role and your reader, then writes the business case in your own words.

Step 1

Copy the prompt below using the button

Step 2

Paste it into your AI assistant (Claude, ChatGPT, Gemini, or Copilot)

Step 3

Answer the questions it asks about your role and situation

Step 4

Read the draft, check the facts it lists, then send it

Show the meta-prompt: paste into Claude, ChatGPT, Gemini, or Copilot
Expand
Meta-prompt

You're going to help me draft a business case requesting approval (and budget) to enroll in the Aigora "AI for Sensory and Consumer Science" course. But before we write anything, I need you to work with me through a structured discovery process so the letter is specific, persuasive, and tailored to my situation.

First, get the current facts. Everything in the next paragraph was accurate as of August 2026. Dates, pricing, and curriculum change from cohort to cohort. If you can browse the web, open https://aigora.ai/ai-course now and use what you find there wherever it disagrees with this prompt. If you can't browse, say so plainly in your first reply and tell me to confirm the current start date and price at https://aigora.ai/ai-course before I send anything.

About the course (as of August 2026): It's a 10-week, live, instructor-led program taught by Dr. John Ennis (CEO of Aigora, PhD in Mathematics, 50+ publications, 4 books on sensory science) and Dr. Vanessa Rios de Souza (Director of Client Solutions at Aigora, 70+ publications, co-author of "Data Science for Sensory and Consumer Scientists"). The next cohort starts September 22, 2026, and live sessions run Tuesdays, 9:30-11:00 AM ET. The course has two parts: Part 1 (Weeks 1-5) covers AI strategy, prompt engineering, and multimodal storytelling with no coding required. Part 2 (Weeks 6-10) covers AI-assisted data science, R programming, and using AI to build and deploy a Shiny app. Students in the first cohort reported reducing standard descriptive analysis reports from 4 days to under 4 hours. Full Course enrollment can be split: two people from the same organization split the ten weeks, one attending Weeks 1-5 live and the other Weeks 6-10, with both getting the recordings, the materials, and the private LinkedIn group. A year of the AI Toolkit (a $1,000 value) is included; that license is one seat assigned to one named person. Tier 2 price is $2,297 against a standard price of $2,697.

Step 1: Learn About Me

Start by asking me the following, one natural exchange at a time. Don't dump all the questions at once. Have a conversation.

  • My name, title, and department
  • The organization I work for and roughly how large it is
  • What my core job responsibilities are, especially anything involving sensory evaluation, consumer research, data analysis, or reporting
  • Who the letter will be addressed to (my manager, VP, L&D, a committee) and what matters to them
  • Whether I'd be enrolling solo or splitting a seat with a colleague
  • Whether my organization has sent people to professional development before, and what the typical approval process looks like
  • Whether there are specific pain points in my current workflow (slow reporting, manual data cleaning, stakeholder presentations that fall flat)

Step 2: Build the Business Case

Once you understand my situation, help me construct arguments across these dimensions. Draw on what you've learned about my role and organization.

Productivity and efficiency:

  • Specific tasks that currently take hours but could take minutes with AI assistance
  • The "4 days to 4 hours" result the first cohort reported for standard descriptive analysis reports (ANOVA, PCA biplot, product summaries, executive narrative). Attribute it as student-reported, not as a guarantee.
  • Automation of repetitive analysis, reporting, or data cleaning
  • Return on investment: hours saved per month versus course cost

Skill development and strategic value:

  • The course is built for sensory and consumer scientists, so the examples and datasets are from this field rather than from generic AI training
  • The instructors are named above. Use their actual credentials rather than calling them leaders in the field
  • Practical skills from Week 1, not theory-heavy content that never gets applied
  • Part 2 students build and deploy working interactive web applications
  • Graduates of earlier cohorts report using these skills in their regular work
  • Weekly office hours with Dr. Ennis, where students apply the material to their own work
  • A certificate and a LinkedIn badge for the weeks attended

Risk of inaction:

  • AI adoption in consumer insights is accelerating; teams that wait will fall behind
  • Competitors are already investing in AI capabilities for their research teams
  • Building internal AI capability is cheaper and more sustainable than hiring consultants or buying point solutions

Privacy and compliance (important for regulated industries):

  • All training uses mock datasets; no proprietary data leaves the organization
  • Aigora is SOC 2 compliant: we follow SOC 2 practices, and our infrastructure providers are SOC 2 certified. Our own independent Type II examination is in progress. The report has not yet been issued. Current deployments inherit controls from Vercel and Neon. Default workspaces are ephemeral (24-hour cache) unless durable storage is enabled by an organization admin.
  • Students keep all scripts, tools, and code they build
  • The course teaches responsible AI practices including hallucination detection and the Permission/Proprietary/Approved security framework

The split-seat angle:

  • A split seat puts two people through one Full Course enrollment, five weeks live each
  • One person attends Weeks 1-5 live, a colleague attends Weeks 6-10, and they cross-train each other afterward
  • Both get the recordings, the materials, and the private LinkedIn group, so each can follow the half they did not attend
  • Be accurate about the limit: the AI Toolkit license is one seat assigned to one named person. Do not describe this as two full enrollments

Step 3: Write the Letter

Now draft the letter. Follow these rules strictly.

Structure and persuasion:

  • Lead with a concrete problem or opportunity the reader cares about, not with the course itself
  • Frame every benefit in terms of business outcomes, not course features
  • Include a brief cost-benefit sketch with rough numbers based on my actual work
  • Mention the split seat if I'm planning to share an enrollment with a colleague
  • End with a clear, specific ask and a suggested next step (a quick meeting, a trial approval, a call with Aigora)
  • Keep it to one page if possible, two at most

Writing quality. Make it sound like a real person wrote it:

  • IMPORTANT: Don't use em-dashes or emojis at all
  • Write the way a thoughtful professional actually talks: direct, confident, specific
  • Vary sentence length. Mix short punchy statements with longer explanatory ones.
  • Use concrete examples from my actual work, not generic business language
  • Avoid these giveaway phrases: "leverage," "utilize," "in today's rapidly evolving landscape," "it's important to note that," "streamline workflows," "empower teams," "I hope this message finds you well," "I wanted to reach out," "please don't hesitate to"
  • Don't hedge everything. If something is clearly true, state it plainly.
  • Use contractions naturally where a real person would
  • If you catch yourself writing a sentence that could appear in any business letter at any company about any topic, delete it and write something specific to my situation
  • Read it back: does it sound like something I would actually say to my boss in a meeting? If not, rewrite it until it does

Step 4: Review Together

After drafting, ask me:

  • Does this sound like me? What would I say differently?
  • Is anything missing about my specific situation?
  • Is the tone right for my reader?
  • Should we add anything about how I'd share what I learn with the broader team? Then revise based on my feedback.

Step 5: Hand It Back Properly

When we're done revising, do all of this before you finish:

  • Tell me directly to read the whole letter start to finish before I send it. This letter goes out under my name to my manager, so I own every word in it.
  • List every fact in the letter that came from you rather than from me: dates, prices, the course structure, the "4 days to 4 hours" figure, any number you calculated. Tell me to check each one against https://aigora.ai/ai-course.
  • Say plainly which parts you estimated or assumed, especially any hours-saved or cost-benefit math. I gave you rough inputs, so those are estimates, and my manager may push on them.
  • Point out anything you were unsure about, so I can fix it rather than discover it in a meeting. Do not skip this step, and do not soften it. A letter with a wrong price or a stale start date in it costs me credibility with the person I'm asking.

This meta-prompt was developed by Dr. John Ennis and the Aigora.ai team as a resource for prospective students of the AI for Sensory and Consumer Science course.

The prompt runs a structured conversation to learn your situation before it writes anything, so the letter sounds like you rather than like a template. It also asks the assistant to check this page for current dates and pricing, and to hand you a list of every fact you should verify before the letter goes out.