Enterprise research
Workshops that send every answer back to its source
A repeatable workshop method for research teams
In a two-hour workshop, the room queries an indexed report set together, and each answer links back to the source page.
The situation
Cross-functional teams needed one shared, source-linked evidence base for a focused research question.
The method is short and strict: load a focused report set, put research, sensory, and marketing in the same room, answer from the indexed base only, and force every claim back to a source page before the session ends.
The approach
Prepare a focused report set
The workshop starts from reports chosen for one defined business or research question.
Explore for two hours
Research, sensory, and marketing participants question the same indexed evidence base together.
Return to the source page
Retrieved answers link to the source page so participants can inspect the underlying material.
System shape
What we delivered
- Focused report set prepared for one research question
- Two-hour cross-functional session format
- Shared indexed evidence base for the room
- Answer path that links each claim to a source page
Technical pieces
What changed
In a two-hour session, the room works from one indexed report set, and every answer links back to its source page.
About this case study
This case documents the workshop format as we run it: the two-hour session, the cross-functional room, and the source-linked method. Participants and findings stay confidential.
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